Midpoint Music Festival

Tuesday, September 22nd:

With the help of U-Haul and Red Roof Inns, RethinkPopMusic, The Vanguard, Ambassadors, The Aviation Orange, Eastkoast and Hank & Cupcakes left NYC and headed to the heart of the Midwest in 3 U-Hauls, 2 band Vans and a truck to play the Midpoint Music Festival.

Wednesday, September 23rd:

Our first stop was Columbus where we set up shop on The Ohio State University campus for some street performances to promote our show that night at The Summit.

After passing out 1250 fliers and 5 hours in the sun we packed it up and headed to The Summit for the first gig of the tour. (Video Content Coming Soon)

Thursday, September 24th:

Early in the morning we headed south to Miami University. At 70 miles an hour and using the factory stereo as a monitor we recorded a live track in the back of the van featuring The Vanguard’s Luciano Rovner on Keys, Ben Foxx on Protools, The Aviation Orange’s Alex Beninato on electric guitar and Eastkoast on the mic. While the track is far from a hit, we got a great cut and plenty of video footage of the process. (coming soon) Ben was so excited that he started mixing the track when we stopped for lunch.

Unfortunately, the weather prevented us from any street performances so we took to the basement of an abandoned frat house for some old fashion fun.

Luckily we had Ben to corral the troops and record an acoustic track because a certain CEO was a bit “sleepy”.

After our basement recording session we headed to The Balcony to do what we do best… perform. Despite butting heads with the venue’s “audio engineer” who was a cross between Santa Clause and a ZZ Top roadie we played to a packed house and took FULL advantage of college priced drinks (2 bucks for a 32 ounce beer).

Once again feeling quite “sleepy” we skipped staying overnight at the abandoned frat house and went to Red Roof to rest up for the big Midpoint Music Festival performance.

Friday, September 25th:

We finally make it to Cincinnati for Midpoint Music Festival’s RethinkPopMusic Showcase. To be completely honest, we were all shocked by the turnout. With well over 200 people through the door we could hardly believe our eyes. The crowd was amazing, the bands all played the best sets I have ever heard and the genius that is Ben Foxx made them all sound incredible.

I want to genuinely thank everyone who made this tour possible. The love between all the artists was insane and RethinkPopMusic is no longer a company, but a family. You guys are great and things are only going to get better! We will be sure to let you know when the video content is ready!

And the winner is…

Sydney Wayser!

The second RethinkPopMusic “Put Your Music Where Your Mouth Is” showcase was a great success. We personally want to thank Sydney Wayser, The Narrative, Finding Fiction and Kingsfoil for playing. With Sydney Wayser edging out Kingsfoil by a couple points our judges were forced to make another tough decision. But don’t worry, Kingsfoil will be back in NYC before you know it.

Thanks judges!

He’s the only one not writing on his score card…

Special thanks to Tom from Atlantic Sound Studios! Tom had to step in at the last minute and replace Ben Foxx who was meeting a RethinkPopMusic deadline with an upcoming CD101 project (details coming soon).

And check out this view from Atlantic Sound Studios

Without a doubt these events would never by possible without the RethinkPopMusic team… some of who remain anonymous to this day.

Hank and Cupcakes at Cameo

Here’s a video we shot of Hank and Cupcakes playing Cameo with The Ambassadors. Speaking of cameos… can you spot The Vanguard in the crowd. Hank and Cupcakes will be joining RethinkPopMuisc at the Midpoint Music Festival in Cincinnati on September 25th.

RethinkPopMusic Showcase #2

We still have one more artist to bring with us to Midpoint Music Festival. Who will it be?

Don’t forget to RSVP

Midpoint Music Festival (MPMF) Lineup Announced!

Check out the RethinkPopMusic Showcase on Friday at Below Zero Lounge!

The full interactive version of the schedule will be online soon. In the meantime, take a look at all the great bands and venues that will be a part of MPMF.09 (via http://mpmf.com/schedule)

Schedule